The cost of Google Ads can vary widely based on several factors. It's important to note that Google Ads operates on a pay-per-click (PPC) model, which means you're charged only when someone clicks on your ad.

It's important to approach Google Ads with a clear strategy, conduct thorough keyword research, continuously monitor and optimise campaigns, and regularly assess performance to ensure you're getting the best return on investment (ROI) for your advertising budget.

Keep in mind that Google Ads operates on an auction-based system, so costs can fluctuate based on factors like competition, ad relevance, and user behaviour. As a result, it's recommended to closely monitor and adjust your campaigns to achieve the best results.

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